The UAE is home to an eclectic and impressive variety of automobiles. But which brands are winning over buyers? Below, we’ve compiled a list of seven of the most popular car brands in the UAE.

BMW

At number one, BMW can comfortably call itself the most popular car brand in the UAE. A brand that carries status and performance, BMW has proven itself as a leader in the automotive world. Whether a capable SUV or a high-performance M-car, there’s a BMW fit for everyone.

Mercedes

Dating its lineage back to the first ever internal combustion engine put in a car, Mercedes-Benz has been with the automotive industry since its inception. With over a century of experience, the brand has created some of the world's most iconic and desirable vehicles. As with their German peers, Mercedes offers a wide range of vehicles spreading throughout all segments.

Audi

While Audi is not as old as its German rivals, the brand has enjoyed an illustrious history of its own. Initially making a splash with its now famous Quattro all-wheel-drive system, Audi has become one of the most successful luxury automakers in the world. Their perfect blend of capability, performance, and luxury makes them a no-brainer for many buyers in the UAE.

Land Rover

With their ability to present a rugged vehicle in a luxurious package, Land Rover has become one of the most popular luxury car brands in the UAE. Initially starting life as a manufacturer of off-road SUVs that earned the trust of the British military, Land Rover was building some of the best SUVs around. Today, Land Rover not only produces vehicles that are high-tier in capability but luxury too.

Jeep

Steeped with great history, the Jeep brand puts capability above all else. With a “Go Anywhere. Do Anything” mantra in place, the company builds cars with off-road intentions. The recent additions of models such as the Grand Wagoneer have given a more luxurious option for Jeep fans in the UAE.

Porsche

A company that has rarely strayed away from its roots and ideals, UAE buyers hold Porsche as the golden standard for sports cars. Recent additions to the brand have expanded its lineup past two-door sports cars, adding the famed Porsche DNA into other segments.

Maserati

This Italian automaker has made some of the most beautiful sports cars on the road for over a century. Closely related to Ferrari, Maserati shares many components with the luxury brand. Adding a taste of supercars to a more affordable segment makes Maserati one of the most popular cars in the UAE.